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Everyday Business | SaVi dresses up South Wenatchee with fashion savvy

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SaVi Women's Clothing Boutique
Keena Ellard, owner of clothing boutique SaVi, has filled her new store with top-name fashion lines.

Some of the nation’s top fashion lines have found a home in south Wenatchee.

The new women’s clothing boutique SaVi (pronounced “savvy”) features gotta-have brands such as Lucky Jeans, Hudson Jeans, Michael Stars, Z Supply, Black Swan and a handful of other super-stylish lines.

“We thought our target clientele might be the younger, hipper, trendier customer,” said SaVi owner Keena Ellard. “But we’re seeing women of all ages coming in to shop — teens, college-age, seniors and plus-sized.”

The 1,800-square-foot boutique, located in the former J. Russell Marketing offices near Encouraging Words bookstore, opened Aug. 20 and has been hopping ever since, said Ellard. Popular items include Z Supply’s back-to-school tees and hoodies, high-style dresses for autumn, Big Buddha handbags, jewelry and other accessories. A line of shoes is expected in the spring.

Prices hover around $60 to $80 for basic tops and pants. High-end jeans can run $200 a pair.

Ellard, 38, studied fashion, interior design and business before devoting herself to being a stay-at-home mom and raising two kids. “Now that they’re in their teens,” she said, “I’ve got the time to concentrate on some of the things I love — such as SaVi.”

Details: SaVi Women’s Clothing Boutique, 517 S. Wenatchee Ave., Wenatchee. Phone: 888-9697. Web: On Facebook (keywords: savi wenatchee). Open 10 a.m. to 6 p.m. Tuesday to Saturday, 10 a.m. to 5 p.m. Saturday.