Let’s talk about the hashtag (#) — that tic-tac-toe grid of a symbol that until just a few years ago we all knew as the number sign. Lately, it seems this humble little sign has taken over the Internet.
If asked, you could probably list more than a few examples of tech terms, companies and functions that hit the big time before quickly going the way of the floppy disk and fading into the history e-books. (MySpace comes to mind.) But Twitter CEO Dick Costolo told NPR last week that the hashtag is here to stay, even while admitting that the @ symbol used in Twitter usernames may be going away.
“People understand it (the hashtag) globally,” Costolo said. “I was in Shanghai recently where Twitter is blocked and yet there were ads and billboards across town with hashtags on them.”
The reason for the hashtag’s staying power may be its simplicity. The hashtag allows you to quickly search millions of social media posts by keyword. For example, if you are looking for something The World posted on Twitter, search for our in-house hashtag, #WenWorld, and everything from our main Twitter account and those of individual World reporters will pop up.
Last week, we sent out a request on The World’s social media pages for readers to share their Apple Blossom Festival photos with us by posting pictures online — anywhere — and throwing on the hashtag we created for the occasion, #WenWorldAB. The World digital department sorted through the #WenWorldAB submissions using a handy website called Tagboard.com, which allowed us to search across all social media networks, including Twitter, Facebook, Instagram, Google+ and Pinterest.
The response from readers was great, and we’ve included some of the best shots here. Taken altogether, these crowd-sourced photos create a colorful, eclectic snapshot of this community and this festival.
Even after the chairs have been cleared from the parade route and the carnival rides are long gone, we continue to welcome your photos of life in the Wenatchee Valley. We often share images from readers on our social media pages, and we now print a few in the paper each week on the Your Digital World page. Just throw a #WenWorld on your posts and we will find them.
It has never been #easier to connect to The World.
To view more Apple Blossom Festival photos from World readers, go to Tagboard.com and search for #WenWorldAB. While you're there, be sure to check out these local hashtags: #Wenatchee, #WenWorld, #AppleBlossomFestival, #PickWenatchee.