The Wenatchee World

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Today

Hi38° Rain

Tonight

Lo37° Rain

Sunday

Hi46° Chance Rain

Sunday Night

Lo35° Slight Chc Rain

Monday

Hi42° Mostly Sunny

Monday Night

Lo33° Slight Chc Rain

Tuesday

Hi42° Chance Rain

Tuesday Night

Lo33° Slight Chc Rain

Wednesday

Hi38° Chance Rain

Wednesday Night

Lo26° Chance Snow

We need more in the middle

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The big red R is back on top of Seattle’s old Rainier Brewery, and naturally people went all nostalgic. Apparently, few raised in Seattle and environs can forget those misty winter nights driving up I-5, spotting that big R, and somehow getting a warm feeling. Maybe, there’s symbolism there people with Seattle roots feel in their bones.

The old big R came down in 2000, a time of economic transformation. The dot-com boom was peaking, Seattle was the epicenter of the new tech economy, making millionaires left and right. The old middle-class Seattle, the flannel-shirt-and-lunchbucket Seattle, where a job at Boeing meant security and prosperity and buying a house, where drinking Rainier and watching the Seahawks at the corner tavern was popular entertainment — it was still there, but fading in importance. And the Rainier Brewing Co. was swallowed up in corporate mergers and the brewery building was turned over to the roasters of upscale coffee, who replaced the red R with a green T for Tully’s.

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