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Supreme Court seems inclined to bolster truth-in-labeling laws

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WASHINGTON — In a case that could strengthen truth-in-labeling laws, Supreme Court justices on Monday voiced deep skepticism about Coca-Cola’s Pomegranate Blueberry juice that is 99.4 percent apple and grape juice, saying the name would probably fool most consumers, including themselves.

The high court is hearing an appeal from Stewart and Lynda Resnick of Los Angeles, makers of a rival pomegranate juice called Pom Wonderful, who complained that the name of the Coca-Cola product, sold under the Minute Maid brand, is false and misleading.

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