DN'T TXT & drive
Blog: Everyday Business
January 18, 2012
Remember those shocking — and effective — anti-drunk-driving campaigns from high school? Cops hauled in wrecked cars crunched into shredded heaps. Wheelchair-bound teens told gut-wrenching stories. Heartbroken moms spoke about the loss of their kids.
Fast-forward to the future. Joining drunk driving as the newest highway horror is distracted driving. That’s right … phoning and texting from behind the wheel.
Two weeks ago, Wenatchee High School launched a distracted-driving campaign sponsored by the Wenatchee Police Department and two local companies, Farmers Insurance and Precision Collision Auto Body.
Arriving at school that morning, kids saw a beautiful Ford F-150 pickup bashed head-on in a distracted driving accident. A distracted driving video played during lunch periods. And kids were asked to sign a “DN’T TXT & Drive” banner and pledge not to text while cruising down the road.
According to Mark Lovell at Precision Collision, about 18 percent of distraction related fatalities on American highways are cell-phone related. He noted that state law bans all drivers from using hand-held devices and texting while driving. Novice drivers are banned from using both hand-held and hands-free devices.
So, are you driving along, reading this on your smart phone?
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